What gives you energy in your work?
I get energy from large, complex requests where everything is still out in the open and the possibilities seem endless. Projects where I can fully immerse myself in and in which I clients can surprise with creative, unexpected proposals. It is precisely that combination of puzzling things out, organising and out-of-the-box thinking gives me a huge amount of energy.
What inspires you in your collaboration with colleagues or clients?
I love co-creation. Working together with colleagues, local partners and clients to develop ideas from an initial, wild concept into a unique and unforgettable experience. It is precisely through this collaboration that the most wonderful plans often emerge.
Which project has stayed with you the most?
Of the many special projects over the past 20 years, one moment really stands out for me: a trip to Jordan. In Wadi Rum, during the Golden Hour, a gleaming black grand piano stood atop a sand dune, with a pianist playing whilst 150 guests, a glass of Arak in hand, watched as the sun slowly disappeared behind the red sand dunes. Music, silence, nature and wonder – a magical moment that no one will ever forget.
What do you enjoy doing in your free time?
Travel remains a big passion of mine in my free time. From a spontaneous city break with friends to a short city break with friends a10> spontaneous city break with friends to backpacking through Asia with my family, I am always up for a bit of adventure. But to be honest: I can just as easily be happy from a a32> simple afternoon on my bike heading towards the beach at Zandvoort. Just getting some fresh air, a drink at a beach bar, sun on your face… that feels just like a mini-break.
